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Cliff Chiduku

Cliff Chiduku

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Going against the tide
Show up and grow
Show up and grow
Opinion & Analysis
By Cliff Chiduku 12 days ago
Dig your well before you’re thirsty
CSR: A neglected PR activity
Journos make good PR practitioners
This shift is also evident in Zimbabwe, where many professionals have traded the newsroom for the boardroom....
Opinion & Analysis
By Cliff Chiduku 1 month ago
Journos make good PR practitioners
PR, comms, marketing: The winning team
A marketing campaign that is disconnected from PR efforts or inconsistent with communications risks falling flat or even damaging the brand....
Opinion & Analysis
By Cliff Chiduku 1 month ago
PR, comms, marketing: The winning team
Becoming a better version of yourself
Whether you are starting from humble beginnings or seeking to evolve further in your career or mindset, the pursuit of knowledge is a lifelong journey that pays the richest dividends....
Opinion & Analysis
By Cliff Chiduku 1 month ago
Becoming a better version of yourself
Of trade fairs, branding and marketing
For businesses, exhibiting at such platforms is not just a smart move, it is a necessity for those serious about growth, visibility and staying competitive in the evolving global market....
Opinion & Analysis
By Cliff Chiduku 1 month ago
Of trade fairs, branding and marketing
Stop winging it, build a strategic plan
We often convince ourselves that passion and talent alone are enough for us to attain our goals. But the truth is, winging it is a risky and often expensive gamble....
Opinion & Analysis
By Cliff Chiduku 2 months ago
Stop winging it, build a strategic plan
Reputation worth more than riches
This sentiment underscores the importance of reputation, which outlasts wealth and provide long-term benefits that money alone cannot buy....
Opinion & Analysis
By Cliff Chiduku 2 months ago
Reputation worth more than riches
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